What Is Snip-its Franchise?

Iconic children’s haircut franchise is a leader in a $5 billion industry

There were over 3.6 million babies born in the United States in 2021. There are millions of babies born every year – and all of these babies have something in common. All of them will eventually have their first haircut, and after that milestone is reached, all of them will need haircuts on a regular basis.

Snip-its was founded to be the place where parents take their children for their first haircut and for all of the haircuts that they will get throughout their childhood. Since 1995, Snip-its has given millions of haircuts, and in that time, we’ve earned a glowing reputation for being the brand that parents trust and that children love coming back to time and time again.

“Snip-its was created to take away the fear that children have about getting their haircut, and instead, make it a fun, memorable experience,” says Jason Bakker, CEO of Snip-its. “We’ve stayed true to our roots and have concentrated on delivering an incredible, positive experience for our young customers and their families. We have kid-focused training for stylists, an in-store look and feel that makes coming to us a memorable experience, and franchise owners who are passionate about owning a business that makes a real, lasting impact on children’s lives and their local community. Snip-its is really a special brand to be a part of.”

We blow away the competition

In the $5 billion children’s hair salon industry, you would think that Snip-its would face significant competition, but you would be wrong. While there are a few brands that focus on children’s haircuts, the reason why Snip-its has become a predominant leader in our category is because there’s nothing quite like us in most markets.

Walk into a Snip-its location, and you will be blown away by the look and feel of our stores. Our stores are designed to make the ordinary act of getting a haircut into an extraordinary adventure. Our young customers get to know our proprietary cartoon characters, who guide them through their “Haircut Adventure.” At the end of their service, kids get excited about receiving a prize from our “Magic Box” to go along with their fresh look.

“No other brand offers an interactive experience in the way that we do,” Bakker says. “Our stores are wildly unique and are designed to get the kids excited about their haircuts from the moment they walk through our doors. We have our own cartoon characters, which they love, and they go absolutely bonkers for our Magic Box, which provides a toy delivered through a prize chute. We’ve been experts in delivering children’s haircuts for more than 25 years, which has built a lot of trust between Snip-its and our customers. There’s a real sense of family in our stores.”

Our proven business model is designed to help you scale

Snip-its is a stronger brand than ever before. Historically, the salon industry has shown to be is recession-resistant, essential, and built for long-term growth and stability. This is by design. Our business model offers multiple unique revenue streams that help our franchise owners maximize profitability, while ensuring their customers get the best possible experience. Snip-its revenue streams include haircuts, proprietary hair care products, retail toy and hair accessory sales, as well as many other services such as ear piercing, spa services, and more!

Our business model is as straightforward as it gets. As the owner of a Snip-its, your primary role will be to hire talented people who can manage your stores and perform the services that your customers expect. You will create a culture that top hair stylists, barbers, and professional salon managers will want to be a part of, so that you can retain top talent while you focus on growing your business.

“We’re looking for people who want to be involved in their stores,” Bakker says. “You don’t have to know anything about cutting hair to succeed with us. If you know how to recruit and manage people, how to create a positive culture, network in your community, and have the commitment to follow our business model, the sky’s the limit as far as how big you can take this.”

Ready to invest in a Snip-its franchise?

To learn more about the Snip-its franchise opportunity, fill out the inquiry form here to start a conversation with us. We can’t wait to help you determine if owning a Snip-its franchise is the right choice for you!

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